Latest hit · Oct 9, 2026
Watch on TikTok ↗
Strategic Specialist Operator
From his series Reality vs LinkedIn
520,289views across all platforms
53,112Likes
8,501Shares
106Comments
New on the team
Eliah.
Eliah.
Chief Hook Officer.
A job title that did not exist before. On TikTok, the first two seconds decide whether people stop or keep scrolling. Eliah is on our team for exactly those seconds.
280M+views on TikTok, Instagram and YouTube
37videos with over 1 million views
85Mviews from one single idea
What is going viral right now.
His latest hit and the three videos performing best right now. Views, likes and comments from TikTok, Instagram and YouTube combined.
Top 3 of the last 14 days
#1Oct 16, 2026TÜV sagt nein
457,005views
3,864Likes287Shares12Comments
#2Oct 13, 2026Wer ist auch ein Specialist?
128,772views
10,327Likes325Shares39Comments
#3Oct 20, 2026Specialist
105,348views
14,974Likes3,232Shares35Comments
Last synced with real data: Oct 26, 2026, 02:23 (Berlin time). In between, the numbers keep running as a projection. Shares are only reported by TikTok.
What a Chief Hook Officer does.
Eliah thinks in punchlines. He finds the moment that makes people stop, and turns it into formats that can be repeated. He brings that instinct into our projects, from the first idea to the creator briefing.
Hooks and punchlines
Openings for product videos that make people stay. Short, visual, few words.
Formats and series
Repeatable ideas instead of one-off videos. One good idea carries ten videos.
Creator briefings
Written so creators enjoy making them and the brand still lands.
On camera
Hosting and appearances for brands when the face fits the format.
What he has done.
Hosting
#DEXTROABI challenge for Dextro Energy
More than 80 school classes, over 100 active affiliates, more than 10 million organic views. The launch product sold out within a week.
Viral
The chair with a recline function
Around 85 million views from one single idea, across TikTok and Instagram. The biggest single video passed 37 million.
Viral
Where does the drill come from?
9.7 million views and over 150,000 shares on TikTok.
New series
Reality vs LinkedIn
Since October 2026. The first video reached over 3 million views across three platforms.
On camera
Series, TV and cinema
A role in a Netflix series, an appearance in a German TV court show, an extra in a cinema film.
Eliah on social media.
Does your next video need a hook?
In 30 minutes we look at your brand together and at what can work for you on TikTok.
Figures from public profiles, as of October 2026.